We are Optcl,
Our goal is to democratize visual communication for businesses and creatives by leveraging accessible hardware technologies and creative AI tools.
Mission
We aim to be the first choice for brands seeking visual excellence and technological advancement. With groundbreaking solutions for digital outdoor communication, we create advertising experiences that connect, inspire, and excite people.
Vision
Our vision is to empower every brand to communicate with clarity, creativity, and impact. Through intuitive technology, we break down barriers to visual storytelling and enable businesses of all sizes to bring their ideas to life and create meaningful connections with their audience.
Our Core Values
These principles guide our work and define our culture
We pioneer new ways to create and share visual stories-combining AI-driven creativity with accessible hardware to redefine digital signage experiences.
We are committed to delivering seamless, high-quality solutions-from intuitive content creation to reliable hardware integration.
We believe in the power of diverse perspectives. By working closely with our clients and partners, we turn ideas into impactful visual communication.
We act with honesty and responsibility-ensuring trust, data security, and ethical practices in every interaction.
We harness data and analytics to optimize campaigns, maximize engagement, and prove the value of every visual message.
We design every solution with our users in mind-making advanced technology simple, accessible, and tailored to your communication goals.
About Us
OPTCL sets new standards in visual communication, creating eye-catching experiences. With innovative display technologies and customized content management, we give brands a distinctive presence. As an all-in-one solution, we help our customers differentiate themselves in the digital market and build lasting connections - flexible, efficient, and accessible.

Our Leadership Team
Meet the talented individuals guiding our vision

Lasse Welz

Priyank Soni
